MARIMEKKO Lokki Terry Cotton Washcloth (Beige)

While looking at a window with a drawn curtain, Maija Isola found inspiration for the Lokki (seagull) pattern. The wide folds of the curtain cast wavy shadows on the fabric as the sun shone through. Maija had a sudden realization: a fabric printed with waves would appear abundant and richly folded, even in small pieces.

The Lokki pattern, named after the Finnish word for seagull, was created by Maija Isola, a renowned textile designer for the Finnish company Marimekko. Isola's design process was often sparked by observing the natural world around her. In this case, the undulating shadows on the curtain fabric prompted her to explore the potential of wave-like patterns.

Marimekko, founded in 1951, has become synonymous with bold, innovative textile designs that capture the essence of Finnish design. Isola, who worked for the company from 1949 to 1987, played a pivotal role in shaping Marimekko's distinctive aesthetic. Her designs, which often drew inspiration from the Nordic landscape and traditional motifs, have been celebrated for their timeless appeal and versatility.

The Lokki pattern, with its undulating lines and organic forms, embodies Isola's design philosophy. By translating the natural, fluid movement of the curtain shadows into a printed textile, she created a design that evokes a sense of abundance and movement. The pattern's versatility is evident in its widespread use, from clothing and home furnishings to accessories and various other products.

Marimekko's commitment to sustainable and ethical practices has also been a driving force in the company's success. The brand's focus on high-quality, long-lasting products aligns with the growing demand for more responsible and eco-conscious consumption. The Lokki pattern, like many of Marimekko's designs, has become a symbol of this ethos, reflecting the brand's dedication to creating products that are both aesthetically pleasing and environmentally conscious.

In the ever-evolving world of fashion and design, the Lokki pattern continues to captivate audiences with its timeless beauty and Marimekko's enduring commitment to innovation. Maija Isola's creative vision, inspired by the natural world, has left an indelible mark on the textile industry, inspiring generations of designers and consumers alike.

product information: